Rare Crew Is A UX/UI Design Game Changer

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As a full-cycle software development company that has been on the global market for over a decade, Rare Crew is a successful and established software house. Yet not every client that we encounter knows that we also provide top-notch design services.

Our team of professionals works with the latest technologies to deliver measurable returns of investment to enterprise solutions for those who want to become leaders in their field and need custom solutions. We offer expert software development consulting services where our experienced consultants suggest the right approach to fulfil our client's goals.

Our clients' success is why we earned praise in Bengaluru as one of the most innovative companies on Clutch, landing us a spot among the leading providers of UX design services there.

 

What is Clutch?

For context, Clutch is an established B2B reviews platform that helps firms connect with solution providers to improve effectiveness and increase productivity. The reviews we’ve received from our clients give a better picture of how we do our work. Here’s what they had to say about working with us:

“We’re pleased to be working with a team that has mastered the art of UI/UX design and software development.” – Nitin Sharma, Business Analyst, Media Company

“The timeline was agreed at the time of quotation and was met by Rare Crew which included some additional changes we asked for during the project.” – Christopher Stidwill, Product Owner, Data Services Department

 

How dare you call yourself a game changer!

Well, it’s easy. We’re changing the perspective of firms in Bengaluru and in other countries since we’re a global company. UX & UI design is often considered to be a matter of experience - in better cases. In worse cases, providers of UI/UX services can argue and tell you it’s about aesthetic feeling. We can assure you it isn’t.

Graphics design is not UX/UI design. The latter is more complex, technical, and is data-based.

 

Design thinking and a data-based approach

When clients hear design, they instantly think of photoshop. We can’t blame them as it’s one of the most used design tools on the planet. But design is a much broader term, and its concept is far more abstract.

Think of the things you use daily. Some of them are so simple that they are a delight to use. Others have a ‘learning curve’ or ‘onboarding time’ so steep and long that you eventually stop using them or replace them if you have money or time. This is because they’re not created to be used in a smart and comfortable way.

Let’s apply that to your business. The thing your potential or actual client can replace could be their website or app. It’s hard to use, in no way intuitive, and bugged. But how would you know? How can you know that someone thinks this is not the right way to communicate through your design?

The answer is data. You can track user behavior on your website or app. You can adapt the positions of your visuals, incorporate better navigational elements, improve the flow of the website, and reduce the user journey from the initiation phase to check-out. With our help you can do all of this based on the data you have collected, analyzed, and evaluated.

 

What do our processes look like?

We first need to know what the client’s struggles are and how we can solve them. Initial meetings are far more important than many companies think. They’re not a classic PR stunt that suggests "we’re showing active interest".

After the initial meetings, research of insights takes place. We take into consideration everything the client told us and use different methods to establish the project's course. Experience designing covers paths, layouts, flows, and the overall experience that should come from the output.

User testing is the next part and serves to make sure everything is on track and can be comprehended. When designing the final solution, we use mood boards and tools like Figma, Adobe XD, and Sketch to present you not just visuals, but also usability.

Another different aspect of UX/UI collaboration is that it’s continuous. Our journey with you continues as far as you want to go. There’s always a different approach you can take as data and user behavior is ever-changing.

 

We can help you grow

Enterprises with thousands of users or clients can be at their wit's end, clueless about how to achieve the goals they’re striving for. It can be a single button, a simplified customer journey, or a new feature. UX/UI design services are far more than a nice website, social media, or brand identity. Their impact on a business is undeniable.

If you want solutions that provide measurable returns on your investment, be sure to get in touch with us. UX/UI design services are suitable for every type of company in every segment of any size. The bigger your company is, the bigger the impact UX/UI will have.

 

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